Manuel Pires, an emigrant from Portugal and Connecticut entrepreneur, bought his own vineyard in Napa Valley in 2006. This weekend’s Wall Street Journal Off Duty section article is an interesting read! I lived in a guest house on a vineyard in Sonoma for several months back in 2007. Wine country is extraordinarily peaceful and intoxicating! The couple whom we rented the cottage from had fled the intensity of Silicon Valley for the serenity of Sonoma. However, the process of creating your own label is quite expensive and challenging. This story by Lettie Teague does a nice job of highlighting the fundamentals involved. Like most successful businesses, creating your own label takes a combination of perseverance, hard work, and some luck! And yet, for some like Mr. Pires, it’s clearly a soul fit!!