I love reading the Corner Office section of The New York Times Sunday Business section. This week Mr. Bryant interviews Lynn J. Good, the CEO of Duke Energy. Her sense of responsibility and dedication to others originated from parents who were educators with a tremendous work ethic. For instance, while growing up her neighbor was a widow and the family always called this neighbor before going to the supermarket or mowed her lawn as they did their own. Working at Arthur Anderson, the failed accounting firm, taught her that family, friends, and relationships are just as important as work and perhaps more important for happiness. I see a lot of executives whose lives are out of balance. I teach balance, harmony, and flow as fundamental to long term success in life and business! Ms. Good also addresses the value of communication for effective leadership. I couldn’t agree more. In fact, I would suggest that great communication is essential to happiness as well! People who form close ties and do intimacy well tend to be far happier than those who communicate poorly and struggle with relatedness.
In the world of insurance and financial planning the basic game-plan to build a successful business is to meet at least ten new prospective clients each week by scheduling at least fifteen appointments every week. The idea is that two of these meetings will turn into sales and another three may continue to be prospects. Notice that on average only two out of ten actual appointments become sales. In order to schedule all those meetings, it may take hundreds of phone calls and emails as well. In other words, there is a lot of potential and actual rejection involved.
Over the years I’ve coached quite a few people in professions where networking and prospecting is fundamental to success. Salespeople, marketers, network marketers, small business and medical practice owners all come to mind. One theme that consistently emerges is fear of success, which often manifests as avoidance. Not surprisingly, this theme tends to reoccur as people reach different levels of success.